Demanding consumers who want everything exactly when and how they desire may finally be telling us that a three-day wait to get an item delivered is perfectly acceptable. Shippers that have been calibrating their home delivery operations over the last few years should find this goal attainable. For those still finetuning things, it’s time to make some decisions or risk falling behind on consumer expectations. The availability of free shipping is still incredibly important when making the purchase decision. A majority of the more than 1,000 consumers AlixPartners asked about their home delivery preferences and expectations said they were willing to return the item in store if it meant being able to do so for free. And shoppers continue to be interested in the option to get their items delivered same day, giving shippers a puzzle to solve on how to pay for this service most effectively.
Delivering on demand: How many days is too many?
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